What Kind of Tech Does a Top Team Use?

December 10, 2020
By Scott Sillari

Kyle Whissel shares his thoughts on the value of CRM automation.

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Kyle Whissel of Whissel Realty is running one of the best businesses I know of—certainly the best in San Diego. Since he’s also a good friend of mine, I invited him on today to talk about the tech, systems, and strategies he uses to help move the needle for his business. From dynamic follow-up campaigns with CallAction, to retargeting 75% of their leads on social media using Ylopo, to consolidating random email leads with CommandBot, Whissel Realty is obsessed with leveraging tech in the most effective way possible to boost their agents’ bottom lines.

Cited below for your convenience are timestamps that will direct you to various points in the video. Feel free to watch the full message or use these timestamps to skip to topics that interest you most:

1:32 — How Kyle constantly strives for efficiency in his business’ tech and systems

3:30 — Crunching the numbers: How minutes translate to dollars for the Whissel Realty team

5:00 — The three things Kyle loves about Follow Up Boss and the importance of automation

7:12 — Why Ylopo is the IDX of choice for Whissel Realty

10:03 — Kyle and his team were able to retarget almost 75% of their leads on social media

11:04 — How Whissel Realty uses CommandBot, SISU, and CallAction

14:23 — eXp Realty’s Skyslope

15:55 — Wrapping up today’s topic

Special thanks to Kyle for taking the time to share some insights on how he saves time. As always, reach out to me by phone or email if you have questions about anything discussed in today’s video or want to know more about how RealSync’s products can make your business more efficient. I look forward to hearing from you.


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